As the evenings draw out and the days become slightly warmer, our Stiegl ‘Summer of Radler’ cocktail competition returns this month.
With the final taking place on Thursday 11th July, entriesfor the annual competition are open now, challenging the best bartenders and mixologists in the UK to create their own Stiegl Radler beer cocktail. The creator of the winning cocktail will receive a grand prize of £1,000 and a year’s supply of either Stiegl Grapefruit or Raspberry Radler.
Now in its fifth year, the 2024 competition will be open to any bartender or mixologist working in the UK (regardless of whether their place of work stocks Stiegl beers). Entrants will need to simply fill in a basic application form, upload details and a photo of the cocktail, prominently featuring a can of Stiegl Grapefruit Radler or Stiegl Raspberry Radler.
Entries are open now and will close on Wednesday 26th June. An initial paper judging will then take place, followed by a social media vote which will whittle the entries down to just five. The five most popular cocktails will then progress to the live final.
Renowned for producing some of the most eminently refreshing beers on the market, Stiegl mixes its iconic Goldbräu lager with homemade grapefruit soda for the Grapefruit Radler and raspberry lemonade for the
Raspberry Radler. Both are delicious on their own, but also make excellent bases for seasonal beer cocktails.
On the launch of this year’s competition, Martyn Railton, MD of Euroboozer, said: “This is the fifth year of our Stiegl Beer Cocktail campaign and each year we receive more interest and entries. As was the case with last year’s competition, entrants were able to use either Stiegl Grapefruit Radler or Stiegl Raspberry Radler in their cocktail creations. Both drinks taste great on their own, but also work in a wide range of cocktails. I can’t wait to taste this year’s entries.”
Great examples of beer cocktails created in previous years include Ben Szehofner’s Kiss From A Rose, MEATliquor’s famous Radlerita and beer writer Mark Dredge’s Campari Radler.
· Open to any bartender/mixologist working in the UK
· Visit this link for further info, full T&Cs and to fill in the basic application form, upload details of the cocktail, the recipe, ingredients, method and an image of the cocktail, prominently featuring a can of Stiegl Grapefruit Radler or Stiegl Raspberry Radler
· The deadline for entries is the 26th June 2024
· On the 27th June, an initial paper judging will take place to shortlist a minimum of 20 creations
· These will then be put forward to a vote on social media with the five most popular
progressing to the live final.
· This live final will take place on the 11th July with industry experts on hand to judge the drinks and to announce the winner
· The winner will receive £1,000 and a year’s supply of either Stiegl Grapefruit Radler or Stiegl Raspberry Radler